Open to work

About me

Petr Musil

www.linkedin.com/in/petr-musil

25.07. 1998

Summary

I am detail-oriented and curious, passionate about turning ideas into meaningful, user-centered solutions. My experience includes innovation management, product delivery, and cross-functional collaboration, with a strong focus on aligning user needs, business goals, and technical feasibility.

I have worked across the full product lifecycle-from discovery and design to implementation-leading the development of internal systems, improving processes, and enabling teams to make data-informed decisions. I thrive in complex environments where I can understand how people work and design structures that make everyday tasks simpler and more effective.

I have collaborated closely with designers, engineers, sales teams, and stakeholders across multiple countries, ensuring clarity, alignment, and steady progress across projects.
My approach is grounded in empathy, analytical thinking, and continuous improvement, with the goal of building solutions that are not only functional but truly valuable to the people who use them.

I have collaborated closely with designers, engineers, sales teams, and stakeholders across multiple countries, ensuring clarity, alignment, and steady progress across projects. My approach is grounded in empathy, analytical thinking, and continuous improvement, with the goal of building solutions that are not only functional but truly valuable to the people who use them.

Shaped by competing at the highest level of sport, I bring a disciplined, motivated, and resilient mindset to everything I do. This background taught me how to perform independently while contributing effectively within a team. I’m driven by a strong curiosity to improve how products and teams work, and I enjoy exploring new tools and approaches that enhance collaboration, streamline operations, and help create solutions that make a real difference for the people who use them.

Work Experience

Head of marketing & innovation

2025 - Present

Remark-Kayser Sp. z o.o. & Remark CZ s.r.o.
(Prague CZ, Batorowo PL)

Remark-Kayser Sp. z o.o. &
Remark CZ s.r.o.
(Prague CZ, Batorowo PL)

In this role, I lead strategic and innovation initiatives across multiple company entities, with a focus on improving processes, systems, and cross-functional collaboration. I am responsible for shaping the company’s marketing direction, ensuring consistency across markets, and supporting long-term brand positioning.

A key part of my work is driving the development and rollout of our internal CRM system-from defining requirements and designing workflows to coordinating development, testing, and adoption across teams in the Czech Republic, Poland, and Germany.

The role combines product thinking, operational ownership, and marketing leadership to deliver solutions that help teams work more efficiently and make better data-informed decisions.

Selected Projects

CRM Implementation

Product Ownership

CRM Implementation

Product Ownership

CRM Implementation

Product Ownership

Brand Identity

Brand Strategy

Brand Identity

Brand Strategy

Brand Identity

Brand Strategy

— Develop and execute marketing and innovation plans across multiple company entities, including ownership of annual budgets and cost frameworks.

— Lead the design, development, and rollout of internal CRM systems for sales teams in Poland, the Czech Republic, and Germany, improving workflow efficiency, data quality, and cross-team alignment.

— Oversee operational activities at Remark CZ s.r.o., ensuring smooth day-to-day processes, effective coordination, and alignment between business, sales, and internal teams.

Marketing specialist
& sales

2023 - 2024

Remark-Kayser Sp. z o.o. & Remark CZ s.r.o.
(Prague CZ, Batorowo PL)

Remark-Kayser Sp. z o.o. &
Remark CZ s.r.o.
(Prague CZ, Batorowo PL)

In this role, I supported the development of the company’s long-term marketing strategy and contributed to shaping its global brand identity. I worked on creating visual and communication frameworks that strengthened brand positioning and ensured consistency across multiple markets.

I actively participated in international trade fairs, collaborating closely with sales teams and key stakeholders to communicate product value, support the preparation of commercial proposals for strategic customer projects, and gather insights from customers and partners. This experience helped me build a strong foundation in strategic communication, cross-functional collaboration, sales support, and customer-oriented thinking.

Achievements

— Contribute to the development of the company’s Visual Corporate Identity, supporting consistent brand presentation across markets.

— Support the creation and execution of a long-term marketing strategy focused on increasing brand awareness, strengthening visual identity, and positioning the company as a global player.

— Supported sales teams in the preparation of offers and materials for strategic customer projects, contributing to closer alignment between marketing, sales, and customer needs.

— Participate in international trade fairs, collaborating with sales teams to present products, communicate value, and gather market and customer insights.

Co-founder
of shardart

2022 - 2025

Shardart s.r.o.
(Prague, CZ)

As a co-founder of Shardart, I helped build a design-focused startup project from the ground up, shaping its product vision, brand identity, and overall strategy. I worked closely with craftsmen to translate creative concepts into tangible products, while also developing the business processes, marketing direction, and operational structure required to bring them to market.

The project has since successfully continued beyond its early startup phase. This experience strengthened my ability to think from an end-to-end perspective by balancing product, brand, and execution and taught me how to navigate the full lifecycle of building and scaling a new company.

Selected Projects

Startup Ownership

Entrepreneurship

Startup Ownership

Entrepreneurship

Startup Ownership

Entrepreneurship

— Co-founded and established a design-focused company based in the Czech Republic.

— Built a product-driven brand specializing in unique, handcrafted cut glass products, working closely with skilled craftsmen to bring designs to life.

— Gained hands-on experience in strategic management, marketing, and financial planning within an early-stage company.

Financial analyst

2021 - 2023

Vos.health s.r.o. & Qusion s.r.o.
(Prague, CZ)

During my time at VOS.health and Qusion, I focused on analyzing user behavior, onboarding flows, and market dynamics to support data-informed product and marketing decisions. I prepared competitor analyses across both B2B and B2C segments, evaluated onboarding performance metrics, and developed financial reports that informed acquisition and growth strategies.

Achievements

— Conducted competitor analyses across B2B and B2C segments, focusing on mobile applications in the mental health and well-being space.

— Analyzed onboarding flows and user experience (UX) for mobile applications, identifying opportunities for improvement and optimization.

— Performed financial analysis and data reporting to support marketing acquisition decisions, including key metrics such as CPM, CTR, and conversion performance.

PR & Marketing

2020 - 2022

Czech Technical University in Prague MIAS
(Prague, CZ)

In this role, which I held alongside my studies, I prepared communication materials, supported social media and website content, and helped organize events aimed at increasing the university’s visibility and student engagement. The position provided me with early experience in structured communication, content coordination, and collaboration across academic teams.

Achievements

— Created and published regular content for social media channels and the university website.

— Supported the organization of marketing events and campaigns to increase awareness of the college and its academic programs.